If you are searching for an answer on how to fortify your hair or looking for a hair loss treatment, it's time to discover Latin American inspired hair beauty secrets. Dove Nourishing Rituals Fortifying Ritual Shampoo combines Dove nourishing technologies with avocado and calendula extracts. Helping to nourish and strengthen fragile hair, this Dove shampoo leaves your hair healthy and fortified from root-to-tip from the first wash.