Item features Dawn Ultra Dishwashing Liquid Original 19.4 Ounce Concentrated formula 3X More Power - Grease Cleaning Cleans stuck-on foods more efficiently and leaves dishes sparkling clean Provides up to 50% less scrubbing (vs. Dawn Non-Concentrated dish soap) Versatile - can be used to clean many other items around your home Item Details Not all dish soaps are created equal. Dawn Original Dishwashing Liquid is a concentrated formula that cleans stuck-on foods more efficiently and leaves dishes sparkling clean. Provides up to 50% less scrubbing (vs. Dawn Non-Concentrated dish soap). Use America's best selling dish soap that is so versatile, it can be used to clean many other items around your home.